The Easy2Technologies company, a partner of leading sink waste disposal company In-Sink-Erator, has announced a new tie-up with the Juvenile Products Manufacturers Association (JPMA).Easy2 services have helped In-Sink-Erator to become a market leader by providing creative online merchandising and training solutions to the kitchen firm.New partnership with the JPMA will allow the services offered to In-Sink-Erator and others to be enhanced in reputation.Easy2s Web-based MYO (Make Your Own) application has been chosen by the JPMA as its preferred method for the distribution of interactive product demos, further showcasing the web technology that the waste disposal specialist benefits from.Having a strong media platform is crucial to companies like In-Sink-Erator as they market their products as well as MYO, Easy2 can provide the company with buying guides, product selectors and visualization tools for publicising its products.In-Sink-Erator is likely to raise its profile both on the web and elsewhere, as green concerns grow and people look to sink waste disposal as an alternative to throwing out food waste.